Wildlife ambassador

Dean Schneider

"We need to learn to love them exactly the way they are and not the way we wish them to be!"

Wildlife ambassador

Dean Schneider

Dean Schneider always had an entrepreneurial spirit and had begun a career in finance in Switzerland. In 2017, he gave it all up and moved to South Africa where he established a wildlife sanctuary and animal rehabilitation centre called Hakuna Mipaka. His journey has been the embodiment of NORQAIN’s motto: your life, your way.

NORQAIN has partnered with animal sanctuary founder Dean Schneider to strengthen our shared values and support the Hakuna Mipaka Oasis.

A commitment to cruelty free

NORQAIN has always been committed to using alternatives to crocodile leather, such as vegan rubber with a crocodile leather pattern. With the announcement of this partnership between Dean Schneider and NORQAIN, we are thrilled to share that all future products will feature only 100% animal cruelty free straps and bracelets.

ABOUT HAKUNA MIPAKA

Hakuna Mipaka is Swahili and means ‘’No Limits’’. The Hakuna Mipaka Oasis is located on around 400 hectares (four million square meters) in the wilderness of South Africa. It is home to thousands of different wild animal species. The oasis also serves as a life-long home to a few rescued wild animals, which were born in captivity. Additionally, some animals are rehabilitated at Hakuna Mipaka before being released back into the wild. Hakuna Mipaka is not open to the public or tourists and does not organise any animal activities. No animals are bred or traded. In addition to the lions and hyenas that are featured on Dean Schneider’s social media channels, the oasis is also home to giraffes, zebras, leopards, reptiles, and birds, all of which are part of the properties diverse ecosystem.